addison interactive
art director
march 2021 - present
Collaborating closely with the CEO and C-level executives on brand strategy and creative direction for agency based global campaigns
Creating designs for theatrical companies such as CW, Netflix, Amazon and more
Creating design using ai tools such as midJourney, Stable Diffusion and others on campaigns
Creating UX designs for Addison Interactive’s startup called Eventuall in the virtual event space
Art directing the creative/social brand and guidelines for Eventuall
Advanced understanding of how to tailor art to different platforms, devices and audiences. With engagements reaching 9 million +
devium games
art director
june 2020 - march 2021
Art directed the creative/social brand and guidelines for Devium Games & XOIQ worldwide
Collaborated with leadership, multiple internal teams, and external agencies from concept to execution
Developed weekly/monthly/annual brand marketing strategies and monitors the performance of those strategies in order to make necessary updates and improvements
akstudios
creative direction + fashion photographer
may 2018 - present
Experienced in commissioning all different types of photography including celebrity portraiture, key, conceptual, unit, brands, and campaigns
Creating design using ai tools such as midJourney, Stable Diffusion and others on campaigns
Versed in multiple types of photography, video, photo/motion hybrids, 3D photography, Cinemagraphs, and Gifs
Educated in the intricacies of photo shoot production, set design, contracts, crew booking, and call sheets logistics
Proficient in creative direction on set, from conceptualize to end deliverable, and balance competing interests
Well informed and up to date on photographers and directors shaping the aesthetic of streaming culture today
Significant experience shooting celebrities and working with their teams, agents, and managers.
Highly collaborative, very skilled in leading a team
pinterest
sr. brand designer
oct 2018 - mar 2020
Collaborated closely with the CEO, CMO and founders to create best practices and social brand strategy
Art directed for large OOH campaigns and event sets such as CES, Cannes Lion, and SXSW
Played a large role in the creation of the social brand campaign playbook for Pinterest worldwide
Collaborated with external agencies from concept to execution
Administrated project management skills and strong attention to detail with the capability to work on multiple campaigns/priorities simultaneously
lyft
sr. brand growth designer
sept 2019 - dec 2019
Developed and design a wide range of concepts for paid ads across social, search, display, job boards and more
Created multiple design prototypes for testing and maximizing performance
Art directed for all digital mediums from comps to campaigns, motion storyboards, prototypes, and AB tests
Worked with designers, copywriters, animators project managers, developers, and others across Lyft to execute first-class work
Solved end-to-end visual problems with an eye on brand and performance
google
sr. visual designer
march 2018 - october 2018
Created UI specs for mobile and desktop on the Geo/Maps team
Icons & infographic creation
Art direction and developed static and motion collaterals for Google’s Assistant, Search, Maps and OG Social Channels
Worked closely with senior-level executives to steer the art and creative direction of the Maps teams
Established collaborative and leadership skills
twitter
visual marketing designer
june 2017 - march 2018
Creative direction on projects, events, and campaigns, ensuring that assets and content remain on brand and cohesive
Art directed concepts and designs for the Social Media, Content, and Marketing teams
Assisted the creative organization to lead projects end-to-end insights, strategy, concept, executions, pitch, production
Developed big creative ideas throughout the marketing funnel for major event/OOH campaign launches
Created and curated video & animation assets for Twitter’s Social Creative Studio
Worked with companies such as MLB, Netflix, LIVE Nation, MTV, and Samsung
beasley media group
visual designer
march 2016 - february 2017
UI Design, Production Art, Product Design and Interaction with multiple teams
Developed and implement HTML5 style guides in web applications
Work collaboratively with various business stakeholders to understand project requirements and define product approaches and visual direction
Art directed and owned the end-to-end design process and deliverable set (including wireframes, mockups, and cut assets for the developers) with frequent iteration and evolution of design solutions
morris media network
assistant art & digital director
august 2015 - march 2016
Worked with editorial and design staff in conceptualizing and designing departments, front-of-book sections, listings, and features
Art directed marketing collateral and special sections
Prepared web & mobile file
Managed and assigned projects to designers and editors
compass group, north american division
sr. visual designer
may 2015 - november 2015
Created and redesigned icons, symbols, and UI graphics for websites
Collaborated within a cross-functional product development team to redesign and enhance a user-friendly and visually appealing interface for their client-facing applications
the university of north carolina at charlotte
marketing brand manager, sr. visual designer
may 2011 - sept 2015
Developed marketing strategies and creative input towards advertising for specific projects, Analytics, Interactive & B2B marketing, SEO
Designed websites mockups, and print material
Created their brand development process, website traffic growth, website & mobile UI and advertising revenue
Developed brand strategy and statistics systems using UX/UI. Team projects
Art directed and managed a team of four designers
featured film productions
production assistant
march 2012 - may 2015
Worked on 5 featured films
HBO TV Series "Banshee"
Showtime series “Homeland”
Fox’s series “Sleepy Hollow”
Featured Film “Hunger Games”
Typed, edited, copied and distributed scripts
Organized accommodation for cast and crew
Typed and distributed schedules, or call sheets
Kept track of accounts and expenses
Made schedules, shot lists, logs and other paperwork for post-production
skills
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Google Analytics
Google Ad Mob
Google Ad Words
Google Cloud Platform
Google Ad Sense
Google's Product Design Course
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Content Creation
Animation
Video/ Social Campaigns OOH
Design Management
UX/UI Design
Website Design Development
Mobile Application
UI Print
Graphic Design
Editorial Design
Film Design
Story creation & development
Gifs
Product Design Photography
Product Packaging Design
Digital Ad Campaigns
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Marketing Management
Video/ Social Campaigns OOH
Interpersonal Relations
Team building
Promotions
Social Media Marketing
Brand Marketing
Digital Advertising & Marketing SEO
Some Salesforce & Orcale CRM knowledge
Creative Concept Development
4 years of analytics experience
Ad Sever experience
DFP experience
Marketing Contests
Email newsletters
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Adobe Creative Suites
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
Adobe Experience Design
Adobe Premiere Pro
Figma
Sketch
Canva
Pinterest Ads
Facebook/ Instagram Ads
Cinema 4d
Mockplus
Final Cut
HTML 5
Java
CSS
Webflow
Google Drive
Invision
Axure
WordPress
Squarespace
Triton
Revive
DoubleClick For Publishers
Sharepoint
MailChimp
Jira
Basecamp